The players on Monday sued the NCAA and the Collegiate Licensing Company seeking compensation for unauthorized use of their name, image and likeness.
Plaintiffs include former team members Thurl Bailey, Alvin Battle, Walt Densmore, Tommy DiNardo, Terry Gannon, George McClain, Cozell McQueen, Walter Proctor, Harold Thompson and Mike Warren.The late Jim Valvano's 1983 team became known as the “Cardiac Pack” for a series of close victories culminating in a 54-52 win over Houston on Lorenzo Charles' dunk in the final seconds.
"For more than 40 years, the NCAA and its co-conspirators have systematically and intentionally misappropriated the Cardiac Pack’s publicity rights — including their names, images, and likenesses — associated with that game and that play, reaping scores of millions of dollars from the Cardiac Pack’s legendary victory," the lawsuit said.
The suit contends that “student-athletes’ value to the NCAA does not end with their graduation; archival footage and other products constitute an ongoing income stream for the NCAA long after the students whose images are used have moved on from college.”
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