Employers should be intentional and strategic about how they humanize their brand to speak to talent.
, we encourage our team to build out loud by sharing the Fast projects they’re working on both online and offline.” He said, not only does this let employees own their areas of expertise publicly, but it also shows that we trust them.Attracting top talent should be treated similarly to how a company would want to attract clients. Having a plan in place and consistently promoting your remote culture makes it easier for talented candidates to choose your company over the competitors.
Using social media to humanize your brand through videos, Q&A sessions, behind-the-scenes work, cultural events, and initiatives is an easy way to engage your audience. Marcin Jablonski, chief commercial officer at , holds regular Q&A sessions on social media to open up a dialogue with prospective candidates and to let them know what LV Bet is about.Asking for ideas about company swag or having them vote on which swag you should introduce nextCreating and promoting a company hashtag
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