DETROIT (AP) — When it came time to showcase its electric Chevrolet Equinox SUV to the public this year, General Motors decided against doing so at the big Detroit auto show, as it typically would have done in the past.
This year’s show will be geared more toward consumers and less toward the industry. General Motors and Volkswagen will offer test drives. There will be ride-alongs in new electric vehicles from Ford and others.
Gone from Detroit’s Huntington Place convention center are the elaborate multi-story displays that cost millions and took months to construct. There won’t be any attention-grabbing stunts, like driving cars up steps and through the front doors or an ice rink with figure skaters. Though many automakers, including some from Europe and Asia, decided not to attend, area dealers stepped in to provide cars and displays for their brands.
The president is expected to tout his new new climate, tax and healthcare law that offers tax incentives of up to $7,500 toward the purchase of an electric vehicle. Whether Biden will get behind the wheel of a snazzy new car, as he has done during past visits to Detroit, remains to be seen. One thing is sure: Electric vehicles will be big draws for the public. Many will be on display for the first time to customers even though automakers unveiled them earlier.
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