Super Bowl commercials are a national phenomenon. Here’s why they are so significant and how they evolved through the years.
Cinematography quality, obscure humor, surrealist concepts, vibrant color contrasts, celebrity cameos — these are just a few of the facets driving viewers’ eyes towards the television one Sunday every year.
But with greater focus and attention, so too have come higher and higher price tags for companies to try their hands at capturing the big moment. Here's a look at what companies are paying this year, and how much they've shelled out each year throughout history, plus a rundown of the ads you'll be seeing this year.
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