The app is called 'Santa' -- but instead of a sleigh filled with gifts, a giant colorful truck comes to your door with goodies.
There’s a new way to shop in DC, and it’s sort of a cross between Amazon, a pop-up shop, and a personalized style box. It’s called Santa—and instead of a sleigh filled with gifts, it’s an app that allows you to buy goodies from a colorful truck that will deliver to your door. The Santa trucks first launched in September in the Dallas-Fort Worth area, and they made their way to the DC suburbs in May.
Adler called Santa’s merchandise “affordable premium:” When I browsed the app, the clothes ranged from $148 for a pleasant blouse to $395 for an asymmetrical skirt. However, other items Santa offers are closer to “affordable affordable:” The dog treats, for example, were around $8. Adler says they don’t charge more than the list price for items, and they occasionally have discounted items.
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