Acquisition and technological changes mark new era of growth for NewTek
Will Waters is head of global product management for NewTek, a locally-based company that makes video software.In 2005, San Antonio-based NewTek rolled out its flagship product, the TriCaster, a compact device used to produce videos by mixing feeds and adding special effects, among other tasks.
“It’s about democratizing video,” he said. “It allows you to take some specialized hardware along with a computer and then some really fantastic software and it becomes a system that years ago you would need to have a whole television, a full facility, millions of dollars of investment, to be able to broadcast to the masses.”
Waters, who grew up in the Detroit area, joined NewTek in 2010 as a sales engineer after he had worked closely with the company in a separate job setting up sound and lighting systems for schools, churches and businesses. He has a musical background, with a degree in music from Rochester University.
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