AI doesn't understand how humans read well enough to design type on its own. But it can help typographers make their work more accessible.
, a design director, points out. “And much of it doesn’t even make sense to those well versed in it.” We’re not one hundred percent surewe make horizontal strokes thinner than verticals nor why circular characters sit below the baseline and overshoot the. Short of studying the optical science of how we read, the truth is we do these things because it would look odd if we didn’t.
“At the moment,” Akay adds, AI “is not sophisticated enough to make adjustments on a given design based on parameters like legibility, readability, and likability, and make them with that systematic consistency in mind.” But if we reframe AI as a tool for assistance rather than generation, we can potentially make the design process leaner, more approachable, and more accessible to a wider group, as other technologies have done before.
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