Airdrops: Building communities or building problems?
In my work as a computational social scientist and economist at Stanford University and Columbia Business School, one of my recent research papers quantitativelythe rise of decentralized finance by collecting data on the major crypto exchanges between 2014 and 2021. We documented a much more rapid growth among DEXs and found that decentralized exchanges that did an airdrop exhibit gained an additional 16.1% in their growth rate of market capitalization and 7.
Further, these results likely underestimate the value of airdrops given that they create more value than just the price associated with the corresponding digital asset. In fact, there could be broader social value if they also serve an educational and community-building purpose. Vaynerchuk on Twitter. Assuming that the Web3 revolution is inevitable, then airdropping tokens provides an easy way for new users to test the waters.And, yet, airdrops don’t come for free — even in the cryptocurrency market, says Vaynerchuk.
Airdrops still have value if they are used sparingly, but the well can be tapped only so many times before they lose their surprise and appeal among prospective or existing users.
Norge Siste Nytt, Norge Overskrifter
Similar News:Du kan også lese nyheter som ligner på denne som vi har samlet inn fra andre nyhetskilder.
Blockchain and the world’s growing plastic problem – Cointelegraph MagazineThe crypto community is not oblivious to the world’s problematic plastic problem. Here are some projects, people, and tokens trying to make a difference. (Via CointelegraphZN)
Les mer »
BTS's Jungkook chosen as the sexiest man at age 25 by People Magazine | allkpopKorean netizens are once again proud as BTS's Jungkook has been named the sexiest man at age 25 on People Magazine's 'Sexy…
Les mer »
The MagazineFind new ideas and classic advice on strategy, innovation and leadership, for global leaders from the world's best business and management experts.
Les mer »
Vanity Fair Magazine Subscription
Les mer »
Kherson 'still very dangerous' as landmine clearance begins; Russian forces building defenses opposite liberated cityAfter scenes of jubilation in the newly liberated city of Kherson in southern Ukraine over the last few days, the hard work begins to make the region safe.
Les mer »
Eat, Drink and Do: Vietnamese brunch, Philly Wine Fest and building self-sustaining bioactive terrariumsDaily News | Eat, Drink and Do: Vietnamese brunch, Philly Wine Fest and building self-sustaining bioactive terrariums
Les mer »