“Prime Big Deal Days” kicks off this week to help shoppers save ahead of November’s Black Friday craze.
announcing the upcoming deals event, Amazon describes Prime Big Deal Days as a “holiday kick-off event” allowing Prime members to score major deals sitewide before November’s Black Friday frenzy is in full swing.
Some shoppers may recall Amazon’s first foray into offering a second Prime Day-like deals event in 2022. Last year’s Prime Day 2.0 event was dubbedand ran from October 11 to 12, 2022. While all of the details for this year’s second Prime Day have not been released yet, shoppers can expect major markdowns on top brands like Sony, Barbie, LG, SharkNinja, and Dyson, as well as similar sale structures to last year’s October deals event.
Last year’s October two-day deal extravaganza was chock-full of epic, Black-Friday-level deals and discounts across all the massive e-tailer’s virtual shelves, from fashion staples andto expensive investment items like electronics and tech gadgets marked down up to 80 percent off—and we expect that this year’s offerings will follow suit.
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