Are Stupid Trucks “Literally Killing Us?”
Recently, a reader sent us a link to a video on YouTube that they wanted us to cover. Truth is, I had already seen the video floating around on YouTube and hadn’t check it out yet. Before I get into what it has to say, I want to talk about the audience it’s intended for, and that it’s mostly not me.
That having been said, I want to explain why I think it’s bad that they preached to the choir here. There are some important problems with trucks these days that people really do need to think about. Worse, the problem is really leading to tragedy. In other words, I wish they had made something for general consumption, because what they had to say here does matter, and it matters a lot.They start the video out by pointing out who the good guy is: walkable cities.
But, they needed to get people to want to buy them instead of cars, so they marketed them toward people who might go camping on the weekend, and toward people who wanted to feel safer in the city. There’s also the rising influence of militarism that they didn’t get to . A tank-like car appeals to people.
Car companies are pushing for cameras and proximity sensors instead of modifying hoodlines, which could be problematic in their own ways.
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