A new logo and ‘brand repositioning’ is set to kick-start Aston Martin’s plans for growth –
has more pressing matters to focus its time, resources and limited funds on than a ‘strategic repositioning to accelerate the brand’s growth’ and a redesign for its iconic winged badge. But it has, and here it is. Well, the new badge at least.
You’ll need to be an Aston Martin spotter to, er, spot the difference, but differences there are, including the removal of the inner hoop and the centre line that splits the wing design. Oh, and the lines have been softened, too. We know, it’s made you want to rush out and order an Aston Martin, hasn’t it?
Well hold on, because while the Formula 1 team will be proudly displaying Aston Martin’s new logo on Sebastian Vettel and Lance Stroll’s AMR22s at this weekend’s race at Paul Ricard, along with the company’s original button logo from 1922, it won’t appear on customer cars until 2023, when the heavily revised next-generation
Norge Siste Nytt, Norge Overskrifter
Similar News:Du kan også lese nyheter som ligner på denne som vi har samlet inn fra andre nyhetskilder.
Rebrand gives Aston Martin (new) wingsAston Martin's changed its wings for the first time since 2003 in an attempt to appeal to a younger audience...
Les mer »
Controversy aside, Ricky Martin 'absolutely' will still play Hollywood Bowl this weekRicky Martin, who denies having a sexual relationship with his 21-year-old nephew, is slated to headline the Hollywood Bowl Friday and Saturday.
Les mer »
Rebrand gives Aston Martin (new) wingsAston Martin's changed its wings for the first time since 2003 in an attempt to appeal to a younger audience...
Les mer »
SEAT Leon Hatchback 1.5 TSI EVO SE Dynamic 5drAvailable now through What Car? Leasing: SEAT Leon Hatchback 1.5 TSI EVO SE Dynamic 5dr from £237.90* (inc VAT) Full details:
Les mer »
New Technology Gives AI Human-Like EyesThe technology might result in highly developed artificial intelligence that can instantaneously understand what it sees and has uses in robotics and self-driving cars. Researchers at the University of Central Florida (UCF) have built a device for artificial intelligence that replicates the retin
Les mer »