“We’re back from the grave …” the Blockbuster social-media manager tweeted
Photo: George Frey/Bloomberg via Getty Images He is risen! He being Blockbuster’s Twitter account, which tweeted for the first time in two years on Friday. alongside a GIF of a zombie rising from the grave. But why is the ’90s relic back, and what does it want? The comments suggested that BB could soon be embroiled in the NFT scam business based on a December 2021 report about a crypto DAO attempting to buy the IP rights to Blockbuster.
So, what’s with all this resurrection talk? Does the VHS-and-DVD purveyor have insider knowledge? Could America be trending toward a vintage desire to once again rent physical media and get charged late fees when they inevitably forget to return a Mary-Kate and Ashley direct-to-video movie? Perhaps their rise from the grave has to do with an upcoming Netflix rom-com about the last Blockbuster in the country.
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