Bloomberg to pay hundreds of people $2,500 a month to praise him on their personal social media feeds: report

The billionaire's team is reportedly now hiring more than 500 'deputy digital organizers' to work up to 30 hours a week and promote his presidential campaign's message to their friends.

, the strategy behind hiring citizens for the promotion in California is to attract voters through a personal touch rather than messages spewed by strangers.

."One of the most effective ways of reaching voters is by activating their friends and network," a spokesperson for the outreach campaign toldMetrics published separately by Facebook and Google indicate Bloomberg vastly outspending other candidates, with messages currently focused on criticizing President Donald Trump. Bloomberg has a real-time net worth of more than $64 billion, according to Forbes.

Last week, the social network confirmed Bloomberg's frenzy of memes spread on Instagram by popular accounts were permitted, as long as paid partnerships are clearly disclosed.

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