Budweiser pivots with new ad after partnership with transgender TikTok star stirs backlash

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Budweiser pivots with new ad after partnership with transgender TikTok star stirs backlash
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The makers of Budweiser and Bud Light are trying to change the narrative surrounding the company with a new ad campaign.

The campaign follows a partnership with a transgender influencer that sparked some outrage.

It features the nostalgia of an iconic Clydesdale, galloping through all-American landscapes, with men grabbing a couple of cold ones together."This month I celebrated my day 365 of womanhood, and bud light sent me possibly the best gift ever, a can with my face on it," Mulvaney said in a social media video.

"We never intended to be part of a discussion that divides people," Anheuser-Busch CEO Brendan Whitworth said. "We are in the business of bringing people together over a beer."

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