Chipotle courts the gullible with a crypto game

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Chipotle courts the gullible with a crypto game
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Buying a burrito but with more taxes

, but then Elon Musk did some manner of nonsense, and I forgot.

Chipotle did pay $25 million for giving its customers norovirus, so I guess this is how they’re recruiting new ones Until now. Chipotle made the mistake of tipping us to its new game for National Avocado Day. It’s called “Buy the Dip” because guac costs extra. The game will, according to its press release, “engage fans in a stock market simulation to ‘buy the dip’ at its lowest point and give away a total of $200,000 in crypto.” Chipotle didso I guess this is how they’re recruiting new ones.

“Buy the dip” is a common phrase in the crypto world, though, and it refers to the idea that crypto’s price movement is cyclical. Every so often, in this ideology, cryptocurrency values go through a “winter” or downturn, and if you buy crypto then, it will be cheap relative to the top of the next cycle. Your mileage may vary regarding this particular investment narrative.

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