This article outlines an explicit messaging strategy that can help climate activists make more impact in the transition to renewable energy.
Big Oil has spent oodles of money and has made it their life work to “block much of that promised progress,” as Warren says, in the same way conservatives fight the Biden agenda at every turn.
So, how does Warren’s editorial theme sync with Lakoff’s research? Warren says that “standing up for the inherent dignity of everyone is a core American value.” If we move forward with that statement as truth , then climate activists should drill down and rely on repetition to emphasize how meaningful improvements for working people will increase exponentially with the transition to renewable energy.
Market fundamentalism principles like cost–benefit analysis work as if all values involving the future of the earth were monetary, or, conversely, there are no long-term benefits to saving the earth. Warren: We must root out corruption, beginning with a prohibition of any Congress person or spouse from owning or trading individual stocks.
Warren: Stand up to the armies of lobbyists and tackle tax loopholes for the rich and powerful by putting into place a global minimum corporate tax.
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