Cognizant BrandVoice: Three Critical Areas Where Europe Leads The Green Rush

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Cognizant BrandVoice: Three Critical Areas Where Europe Leads The Green Rush
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By making upfront investments in sustainability and the emerging circular economy, European firms are leading the charge to a greener tomorrow Sponsored by Cognizant

Is your organization ready for the raft of regulations that will transition society toward net-zero emissions over the next thirty years? The European Union has set ambitious goals and adopted legislation across multiple policy areas to implement its international commitments on Moreover, Europe’s parliament has introduced ambitious legislation to direct capital flows to green investments under the .

The primary areas of difference between US and European companies in their approach to green include initiatives to reduce greenhouse gas emissions , as well as in the switch in the energy mix from fossil fuels to renewable energy . The US timeline for mandatory audits is unclear. Yet, the lack of targets at the national level to either reduce national GHG emissions or increase renewable energy deployment is delaying US corporate initiatives to reduce GHG. Setting such goals will help US corporates align their business strategies with a larger vision and prioritize the necessary initiatives.

shows up in the metrics that track hiring, retention, productivity, brand capital and a building's environmental impact.Our research revealed that more European companies are seeking to manufacture sustainably than their US peers. Calculations put manufacturing as one of the major sources of greenhouse gases; the critical question is how to prepare and transition production processes established across decades of industrial development from a mantra of cost reduction to one of low carbon.

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