Comcast Faces Trial for Monopolizing Local Ad Sales

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Comcast Faces Trial for Monopolizing Local Ad Sales
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Comcast suffered a great legal setback on Monday when the Seventh Circuit Court of Appeals revived an antitrust lawsuit against the cable TV giant

Comcast suffered a great legal setback on Monday when the Seventh Circuit Court of Appeals not only revived an antitrust lawsuit against the cable TV giant but also concluded that Viamedia had alleged enough to bring to trial its case over the alleged monopolization of local ad markets.in 2016.

That decision is the subject of a 105-page opinion authored by Seventh Circuit judge David Hamilton. The opinion not only details the history and discussion surrounding vertical integration in the television industry, but also addresses the standards where a refusal to sell to rivals becomes actionable.

This appeals court rejects that test as well as any particular standard. What's most important, writes Hamilton, is market power and exclusionary foreclosure of a competitor.

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