Bob Chapek succeeded Bob Iger as CEO of Disney, a role earned for the way he way he oversaw the company's themed entertainment business.
Disney’s appointment of Chapek to replace Bob Iger surprised Hollywood and Wall Street. But his background may make him well-suited for the job.
Also relatively new and worth keeping a skeptical eye on is a walled garden approach, where live entertainment is housed behind pricey one-off events. A 50th anniversary for the Haunted Mansion was filled with weirdness and revelry,. And once-open areas of the park have been closed off for the use of high-paying customers or made a part of tours .
But one thing appears here to stay: the the steadily increasing costs of an annual pass, which are filled with the sort of hidden tricks that only a marketing executive could love. The $649 “flex pass” seems like a good deal until one realizes it doesn’t include the time-saving MaxPass, which allows guests to easily book Fastpasses. That’s an extra $125.
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