In the 1980s, people had money to spend and the automakers wanted it. Here are some of the coolest car ads with which they tried to entice us.
Ah, innocence. How sweet it is. This ad was put out in the early days of GM's infamous X-Cars, when all Chevrolet thought they had to was convince buyers why a compact front-wheel-drive car was a good idea—a challenge, to be sure, but nothing compared to what lay ahead. What the public had yet to realize is what a miserable failure the X-Car would turn out to be: one of the worst cars of the 20th century, with a recall record that would not be fully eclipsed until the Takata airbag debacle.
There was a time, young children, when it was possible to upgrade your own stereo—and in the 1980s, most car enthusiasts did, changing both the head unit and the speakers. Stereo manufacturers spent liberally on car-mag ads, vying with cigarettes, booze, and radar detectors for the most ad pages, and this Pioneer speaker ad was one of the most memorable., GM, Volkswagen, and Saab, front-wheel-drive was all the rage in the early 80s.
became the go-to family cars of the '80s and '90s, so successful that even the seemingly unconquerable Japanese took over a decade to catch up.It's always pretty cool to see what the ad writers do when given Mission Impossible.
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