Daily Beast CEO Heather Dietrick is scrambling internally to tamp down sale rumors, after a Friday report said the company was on the block, The Post has learned.
Daily Beast’s boss scrambled Friday to tamp down fears the news site will be sold after a report that a deal was in the works, The Post has learned.
Barry Diller, who runs Daily Beast-parent company IAC, has tapped advisory firm Whisper Advisors to explore the sale but the process was in “early stages,”“Clearly there has been a lot of internal worry over the potential sale of the Daily Beast this morning,” a Daily Beast newsroom source told The Post. “There’s been a lot of chatter within Slack. Staffers are very worried over it and have made calls to each other.
When reached by The Post, a Daily Beast spokesperson said it “does not comment on rumors or speculation.” The scrappy digital publication — which drew roughly 15 million visitors in November — has landed some big scoops, such as news that former NFL player Herschel Walker, the Republican nominee for Senate in Georgia, But the site has also struggled financially, turning to digital subscriptions to grow revenue. Currently, the company charges $4.99 a month for unlimited access to its coverage, while offering an advertising-supported crossword puzzle five times a week.
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