Democrats make late messaging shift as GOP hammers away on economy

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Democrats make late messaging shift as GOP hammers away on economy
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As Democrats face their first midterm election with Joe Biden as president, control of Congress — and their agenda with it — is on the line after two years of the party running Washington.

Each party has crafted its own messaging in a bid to sway voters, pouring millions of dollars into advertising and other forms of outreach. The economy, crime, and abortion have been the three key issues this cycle, but the amount of emphasis on each has evolved, at least for Democrats, as the midterm elections have progressed.Here are the issues each party hammered home and how the messaging has shifted in the lead-up to Election Day.

However, it remains to be seen whether the gamble will pay off. While abortion remains an important issue for voters, only 15% rank it as their No. 1 concern, compared to 51% who say they are most worried about the economy, according to a recent CNN poll. “That’s what voters are worried about,” Feehery said. “I think the economy is always a top-tier issue. It’s not just about rising prices. … I don’t think that people feel that secure looking at the stock market, and that’s another reason, I think, why Republicans have been smart talking about issues that people care about.”

Democratic candidates have repeatedly associated their opponents with the former president, particularly tying them to Trump’s unfounded claims of a stolen election in 2020 and the Jan. 6 attack on the Capitol. Attacks on Trump escalated over the summer as the Jan. 6 committee held its public hearings.

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