Dentsu's shares slide to seven year lows on Olympics cancellation fears

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Dentsu's shares slide to seven year lows on Olympics cancellation fears
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Dentsu Group Inc's shares slid for a sixth day to seven year lows ...

) shares slid for a sixth day to seven year lows in morning trading on Wednesday, with the spread of the coronavirus raising worries that the Olympic Games in Tokyo will be cancelled and bring pain for Japan’s largest ad agency.

Officials have denied the Olympics will be postponed or cancelled. But Tokyo has been forced to postpone training for volunteers, with large scale events such as the Tokyo Marathon halted altogether. Dentsu dominates both media buying and advertising in Japan but has been slow to embrace the shift to digital advertising and is struggling to extend its reach overseas following the 2013 acquisition of Aegis Group.

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