“Awareness is helpful, but it’s not enough'
Throughout the summer, Noelle says, her posts inspired her followers to donate around $3,000, which she kept track of in a spreadsheet. “It’s important to really put our money where our mouth is and take it beyond a quick social media post,” she says. “But everybody has to start somewhere. Maybe sharing that one social media post to their Instagram story is a first step for someone in their journey as an ally or activist.
Schultz says she understands the desire to share beautiful things, but the top priority of the VerifyThis team is being transparent about their sourcing and where information comes from. VerifyThis readers can even submit their own claims that will then be fact-checked according to rigorous journalistic standards. Schultz says she’s overwhelmed by the amount of information and misinformation on Instagram, but she tackles each piece one by one, verifying truths and debunking lies.
Shara, a human rights major at Southern Methodist University who also asked not to use her last name, thinks that the people who find Instagram advocacy to be lazy or useless are missing something: During a pandemic that has, social media activism became a necessity. “It feels really lazy to say that people doing social media activism were doing nothing because, obviously, that was the only space available to a lot of people,” she points out. “We were trying to limit in-person gatherings.
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