Elon Musk Really Did It

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Elon Musk Really Did It
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Elon Musk, who has relished his status as an avid shit-talker on Twitter, is now a media mogul. KevinTDugan writes

Photo: Jim Watson/AFP via Getty Images It’s really happening: World’s richest man and internet troll Elon Musk has won over Twitter’s board of directors and will take control of the company in a $44 billion deal. The Tesla–SpaceX–Boring Company CEO said in a statement that he wants to “make Twitter better than ever by enhancing the product with new features, making the algorithms open source to increase trust, defeating the spam bots, and authenticating all humans.

For weeks, it had all seemed like a long shot. On April 4, Musk filed a securities notice that he had bought up a 9 percent stake in Twitter, a purchase that seemed to come out of nowhere. At first, the company’s directors offered him a board seat, but he said no thanks. The day after he first made his offer to take over the company on April 14, the board dismissed him, presumably because it wasn’t clear where the purchase money would come from.

It’s worth taking a second here to note that Musk’s purchase comes at a good time for him and a bad one for the company. The Tesla CEO has reportedly spent the past few days talking with friendly shareholders who are most likely losing money this year. Those shareholders have then pressured the board to take Musk’s offer and run.

The reaction on Twitter has been exactly what you’d expect. A few people threatened to leave the app, but most addicted power users know by now that no one ever truly leaves. Others shrugged. “If you want my honest prediction it’s that even if he succeeds in buying Twitter it won’t make that much of a difference.

The big question now is what Musk plans to do with his new prize. He has tweeted a lot about how Twitter has dropped the ball on “free speech” but given little indication of how he’d do things differently without alienating a wide swath of the platform’s users.

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