Entenmann's is bringing back its signature windowed packaging after customer complaints.
"I feel personally attacked that Entenmann’s took away the little window & replaced it with a printed picture," tweeted one passionate customer.Joseph Lamour
Entenmann’s, the over-120-year-old baked goods company, quietly reintroduced its plastic windowpane packaging to products in-store, causing folks on social media to celebrate. A representative for Entenmann’s also said the emergency had “serious implications” for its supply chain and caused a brief disruption in product availability, and that the change was meant to ensure that customers could keep enjoying Entenmann’s Hot Cross Buns, Devil’s Food Crumb Donuts and everything else it offers, without interruption.
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