Epic is revamping Fortnite monetization.
Mar 22, 2023, 6:20 PM UTCEpic Games is trying to make a better economy for Fortnite creators with what its calls “Creator Economy 2.0,” which it announced at its State of Unreal keynote on Wednesday.
Previously, Epic creators participated in the company’s “Support-A-Creator” program. In the program, creators were issued individual codes, and if somebody bought something in thestore with that code, that creator would get 5 percent of your purchase. But the significant downside of that model is that creators would have to promote their code and just hope that people would remember to use it when making purchases.
“Payments from the pool are based on the performance of the island. We take into account data like island popularity, engagement, retention, attracting new players,” Persson said. “There’s no need to design cunning monetization loops or extractive gating items. You make an island that players love; that’s all you need to be part of the new economy.” Epic has more details about payouts in
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