EU launches plan to regulate A.I. aimed at Silicon Valley giants

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EU launches plan to regulate A.I. aimed at Silicon Valley giants
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The European Union is looking at ways to regulate artificial intelligence as it ramps up its oversight of large technology firms.

The EU is seen as a leader in corporate regulation, but European companies still struggle with competition from American and Chinese firms. The region's data privacy rules, called General Data Protection Regulation and were announced in 2018, serve as a benchmark for tougher regulation in other parts of the world, including in the United States.

One area that the Commission is particularly concerned about is facial recognition. At the moment, the processing of biometric data in order to identify people is illegal in most cases, under data privacy laws. However, the EU is now looking at whether there should be certain exceptions. In an exclusive interview with CNBC Tuesday, Vestager said that the EU is taking a "double-sided" approach where it will enable this technology, while also ensuring it's not harmful to EU citizens.

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