Jerry Seinfeld’s famous bit about Pop Tarts is now a movie — what to know about ‘Unfrosted: The Pop Tart Story’
Jerry Seinfeld spent two years writing a joke about Pop Tarts, so it’s only fitting that he’s turned it into a movie.
The movie follows rivals Kellogg’s and Post as they compete in the early 1960s to create a game-changing breakfast pastry. Seinfeld teases the film, which tracks the origin of the Pop Tart, as a “colorful, dumb, silly comedy.” The official synopsis says it covers the “ambition, betrayal, sugar and menacing milkmen'' of Kellogg’s and Post.Why Did Seinfeld Make a Movie About Pop Tarts?
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