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altogether. First Aid Beauty’s founder, Lilli Gordon, spoke up about the message behind the new campaign saying, “As someone who once struggled with student debt and now sees young First Aid Beauty employees facing the same challenges, this crisis hits close to home for me, personally, and FAB as a company."
The beauty brand is launching two limited-edition Fab Aid products that will be exclusively sold at Sephora and on firstaidbeauty.com. These products will generate incremental funding for the campaign. According to First Aid Beauty, 10% of the retail sales of the Fab Aid products will be added to the brand’s $1 million commitment.
Students who have graduated and will graduate from an accredited 4-year undergraduate university between January 2018 and August 2020 may apply for Fab Aid by filling out the application at
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