EXCLUSIVE: James Scott McKnight, who spent seven years as Chief Creative Officer at J.K. Rowling’s Wizarding World, overseeing the Harry Potter franchise, is stepping into his own universe. M…
Harry Potterfranchise, a fantasy/sci-fi world that is centered around 18 year old Elliott and a number of connected worlds.Harry Potterhe is planning a major franchise roll out that will include a TV series, a podcast, a graphic novel and books.
“Everyone’s talks about franchises like Marvel. Instead of it being a business organizing principle, I wondered could it be a creative strategy from the ground up? [At first], I decided I’m not just going to write a TV show, I’m not just going to write a novel, I’m going to try to build a world and see where that takes me,” he told Deadline.
Part of the story involves a graphic novel, which features a mythical tale that Elliott thinks is fiction. While he had never met anyone who read the comic in one world, he soon discovers that it has become a symbol of rebellion for kids that grew up in the other world.
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