A VC who worked at Google and Twitter identifies 4 reasons why US software companies struggle to expand to Europe and unveils a new $80 million fund to fix it
FrontlineX is a new $80 million fund from London and Dublin-based VC Frontline Ventures.
"This is novel, nobody else is doing this and getting into the detail," Frontline partner and former Twitter and Google exec Stephen McIntyre told Business Insider in an interview. Frontline Ventures, a London and Dublin-based VC fund has launched FrontlineX, an $80 million fund that will be used to invest in growth-stage US B2B SaaS startups.
Frontline Ventures partner Stephen McIntyre helped Google and Twitter scale their European operations over a 10-year career before moving into VC and says that US software startups often underestimate expansion. Similarly, Frontline found that some SaaS startups tended to assume that getting boots on the ground in Europe in any capacity would be enough to build a successful revenue base. "The machine will be working well in the US and then in Europe they assume machine will work well from third gear but that's not how it works, there's usually no brand awareness, no hardcore community of product advocates, so you can't leapfrog product development," he said.
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