'We want to reinvent it and find a way to put experience with fine collectibles in a fun cool way, fueled by content.'
booth in particular, you'd presume the company had at least 25 percent of that massive real estate alone. With so many brands competing for the spotlight with new products, it's important to stick out from the crowd. After so many reveals last weekend, Funko proved they know how to do just that.had the opportunity to chat with Funko CEO, Brian Mariotti about how he plans to keep the company innovative and fun while expanding to a younger market.
The whole Funko team has been very excited about Soda, as it takes a new form factor and applies it to the company's diverse collection of licenses from. They love the idea of what it means for collectors, as well as those who like the blind chase. Each figure comes packaged in a retro soda can that displays the variants on the back to indicate which toy you may get.
The Toilet Ninjas are just one of the many product lines you will discover in Funko's new Paka Paka machines.Beyond consistently making new products, Mariotti's team has also come up with a new way for fans to interact with products as they purchase them. Paka Paka is a new Japanese-inspired, adult collectible that's been on the market for about five months. There are crazy variations like Soda Cats and Toilet Ninjas, but how you purchase these items is the attraction.
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