The Ohio State NIL market reorganized on Thursday, with The 1870 Society becoming 'the premier NIL collective for Ohio State football' in Columbus.
“It’s my pleasure to introduce The 1870 Society as the premier NIL collective for Ohio State football,” Smith said in the video. “The 1870 Society is dedicated to creating NIL success for our student-athletes through education, empowerment, business opportunities and community engagement, all while meeting the high expectations of integrity and compliance we have always maintained.
"This is a call to action for Buckeyes everywhere. The 1870 Society provides exclusive access to unique content and experiences you won't find anywhere else." Launched in April, The 1870 Society is backed by Jason Priestas, Mark Stetson and Aidin Aghamiri, among others, and is listed as a for-profit collective. However, it does not intend to generate profits from the endeavor. Its exclusive content includes
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