Its new products are only as good as Google’s support.
” and prove the value of Google’s custom Tensor processors. My Pixel 6 really isn’t any more fun to use than my old Pixel 3.
The lack of Google’s post-launch care has taken several different forms. My colleague Allison Johnson thought that thethat more people should know about. But instead of going global with broad carrier support, as most manufacturers do these days with phones that they’re excited about, Google released the phone exclusively in the US and Japan and didn’t partner with carriers to boost availability.
Given that approach, it seems as if Google wants to succeed with hardware on its own terms — and to fail on its own terms, too. Perhaps this strategy stems from Google realizing that it likely won’t ever be in the top spot for many tech hardware categories it participates in. Still, it’s strange to see this seemingly directionless strategy considering there’s proof within Google’s business that investing heavily yields success.
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