Getting into the Super Bowl commercial game for the first time, Rakuten is turning to Emmy Award-winning actress hanwaddingham from TedLasso fame as its star.
choice for the role, which seems to have a resounding influence from her side of the lens as well.
"I'm so excited to share that I've partnered with Rakuten for their first-ever Super Bowl ad," Waddingham toldThe new teaser, appropriately titled"Evil Laugh," takes a sinister rehearsal and combines it with the comedic pitfalls you'd expect when trying to pull off a maniacal roar that would make Dr. Evil jealous.
It's a perfect fit for the talented actress, who creates the intriguing unknown of a larger plot in a mere 15 seconds."Can't wait for everyone to meet my boss Leonardo … he's to die for. Watch out for the full commercial on Feb. 13!" Rakuten joins the list of first-time appearances in the Super Bowl's national lineup this year, all of which will be part of the 34th USA TODAY Ad Meter ratings.
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