Heinz ketchup is going from red to green. The company has announced plans for the first ketchup brand with a paper bottle.
Heinz reports it is teaming up with packaging company Pulpex to make its iconic bottle renewable and recyclable by using 100% sustainably sourced wood pulp.
The Kraft Heinz Company has set several goals, including making all packaging recyclable, reusable, or compostable by 2025. It is also aiming to reach net-zero greenhouse gas emissions by the year 2050.The company reports it is developing a prototype that must be performance tested with additional consumer testing.
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