Representative Katie Porter leveraged a powerful persuasion technique to ensure that Americans had access to free coronavirus testing
Here is an analysis of the strategy behind Porter's big win, so that you can use her strategy, too.
If they feel they have violated their own standards for behavior—for who they want to be, or what they've said they want to do—they experience. Feeling out of integrity is painful. Something then has to change. The person could change their standards, but that's rare. Most commonly, they will try to hedge and pretend that what they're doing isn't really against their standards. If they can't, they will try to change their behavior to fulfill their standards.
He answered,"All of America," confirming his own standards—for him, and everyone watching. This was key. One way to hedge when asked to make a commitment is to say,"I need more information," or"I need to think about it." Foreseeing that, Representatives Porter, DeLauro, and Underwood had written to Redfield letting him know exactly what she would be asking.
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