Move over matcha.
. But at Blue Bottle, hojicha’s tenure is still relatively fresh. According to Matt Longwell, Global Product Director for Beverage and Coffee at Blue Blue Bottle Coffee, the latte made menus in 2019, just before the pandemic shuttered restaurants across the country. The brand, which has outposts in mainland China as well as in Japan, started sourcing its hojicha powder from its matcha supplier, the Uji, Japan-based Risheoun.
“Hojicha is usually served as a leaf tea and not milled, but in recent years the powder has become more popular for its intense fragrance and ease of use in latte products,” says Zach Mangan, founder of Kettl Tea — one of my favorite places from which to stock my at-home tea.–– which Mangan says adds a nice weight and texture, similar to that of espresso –– is sourced from Shizuoka, Japan, and comes in a 100 gram baggie, more than enough supply for the budding hojicha latte connoisseur.
While some afternoons call for a shot or three of espresso, these lattes are virtually caffeine-free, meaning I can enjoy one well after my “coffee cut-off” time of the day . Every time, I’m able to savor the experience of putting down my phone, stepping away from my laptop, and making a quick drink with limited steps and delicious payoff.
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