sponsored by Tia Lee | Global artist Tia Lee releases “Goodbye Princess” — a record-breaking song making waves and resonating with TikTok creators around the world — and launches the accompanying EmpowerHer campaign.
Captivating audiences with her powerful voice and masterful versatility as an artist, Tia Lee recognized from an early age that she was destined for international greatness.
“Life is about continuously stepping out of your comfort zone,” she says, quoting a mantra that has become her North Star throughout her career. “You will see all the beautiful things this world has to offer when you do.” After building much anticipation, the deeply personal track was released this month, with the heartfelt anthem signaling a new chapter for the solo artist, one where growth, strength and reinvention take center stage.
Alongside the release of “Goodbye Princess,” which was produced by Swizz Beatz — the GRAMMY® Award-winning producer’s first foray into C-pop — Tia also released an ambitious music video created by Los Angeles-based experimental multidisciplinary studio, Actual Objects. The accompanying visual is set in a hyperpop fantasy world, depicting Tia’s metamorphosis from “being a sheltered and scrutinized icon” to a “darker, yet braver, persona ready to take on the world.
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