Use these tips to achieve a minimalist “no-makeup” look
to achieve a natural-like glow perfect for daily wear, sunny days outside, or simply when you’re low on time and energy.
Over the past decade, we’ve seen iterations of this across runways, on our favorite stars, and even in our social feeds. “The minimalistic look will definitely be here to stay,” says makeup artist—the pro behind Lizzo’s beauty moments. “It’s quick, easy, and great when you just want to look like you and get a boost of confidence.”
And thanks to the entrance of minimalist makeup brands like Merit, Westman Atelier, and Saie, it’s that much easier for anyone to get their hands on a high performance formula that encourages them to depart from a full face. Hoffman, though, encourages wearers to reflect on what minimal means to them: “Coverage is subjective. Full coverage to one person could be sheer to another. Minimal implies less product, so if it’s less than you would normally wear, that is minimal for you.
With that, our experts break down the seven quintessential steps to nail an effortless, your-skin-but-better makeup look to sport this summer and beyond. All signs are pointing to embracing the skin you’re in.“Proper skincare is a must,” Hoffman notes. “The skin should be hydrated and exfoliated, which will enhance any product you put on it.” And as Mayo puts it: “Well-prepped skin gives you a beautiful, hydrated glow, which in return helps you use less product.
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