The Disney-controlled platform faces backlash for avoiding hot-button political issues — the second time in recent months after the company was initially mostly silent on Florida's passage of the so-called 'Don't Say Gay' law.
“Hulu’s censorship of the truth is outrageous, offensive, and another step down a dangerous path for our country,” the executive directors of the committees, Christie Roberts, Tim Persico and Noam Lee, said in a joint statement. “Voters have the right to know the facts about MAGA Republicans’ agenda on issues like abortion – and Hulu is doing a huge disservice to the American people by blocking voters from learning the truth about the GOP record or denying these issues from even being discussed.
Democrats have accused Hulu of censorship in the lead up to the midterm elections. In a letter to Disney chief executive Bob Chapek and Hulu president Joe Earley, Suraj Patel, a Democratic candidate for Congress in New York City, took aim at an “unwritten Hulu policy” that barred ads covering abortion, guns, climate change and the Jan. 6, 2021 attack on the U.S. capitol for being too “sensitive.” He was told that his ads wouldn’t be allowed run without censoring them.
Broadcast television networks are bound by the Communications Act of 1934, a federal law that requires them to air political ads from both parties and bars censorship in any form. Streamers aren’t covered by the law, making them an increasingly popular medium by politicians to draw the eyes of younger voters. They now attract more ad money from political groups than local cable-TV stations, according to data from advertising-technology firms Cross Screen Media and Advertising Analytics.
According to Hulu advertising guidelines, political ads are reviewed on a case-by-base basis. Prohibited content includes “Content that takes a position on a controversial issue of public importance.” It bans political ads altogether on its self-service advertising platform.
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