If you, too, would like to wrap yourself in lightweight sweaters by a beach, here is a guide to embracing your inner coastal grandmother
Photo-Illustration: The Cut. Photo: Columbia Pictures Do you long to quit everything and make big salads by the ocean? Do you find great appeal in putting on a white turtleneck and sitting barefoot in the sand? Does the idea of drinking white wine while sighing wistfully into the middle distance make you … a little horny? Great news, sweetie. You are a coastal grandmother.
What is a coastal grandmother? The coastal grandmother aesthetic is a mix of caftan energy, loose linens, neutral colors, and affluence. It’s Le Creuset cookware, a chunky crochet blanket, and every throw pillow Anthropologie carries. It’s ceramics, wicker patio furniture, and sitting on a large chair with your feet tucked up. A coastal grandmother smell like fresh herbs and salt water or lavender and freshly signed divorce papers.
Who is a coastal grandmother? Nicoleta has previously described the coastal grandmother as “Martha Stewart–adjacent, not fully Ina Garten … Nancy Meyers chic.” Many of the examples are wealthy, white women above the age of 50. However, Florence Pugh making marmalade on Instagram Live is very much “coastal grandmother.” So is Oprah with her bountiful harvest. But the pinnacle of coastal grandmothers, a foremother of the movement, is, of course, Diane Keaton.
The coastal grandmother aesthetic is best enjoyed whenever it would also be appropriate to play this coastal grandmother Spotify playlist. Curated by Nicoleta, the playlist includes Natalie Cole’s “This Will Be ,” Ray LaMontagne’s “You Are the Best Thing,” and every other song that makes your shoulders shimmy a little bit.
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