'We have to get used to shrinking valuations for fast growers, especially the ones that trade on a price-to-sales basis,' the 'Mad Money' host said.
That wasn't a concern for many investors earlier in the fall, he said, evidenced by the fact Dutch Bros' shares got as high as $81.40 on Nov. 1. It closed Tuesday's session at $49.69. Over the past month, the stock is down nearly 20%.
While Cramer acknowledged Dutch Bros may continue on its growth trajectory, adding many more stores across the U.S. and reaching sustained profitability, he said it's simply not top of mind for many investors at present. "When we're worried about a Fed-mandated slowdown and nobody's willing to pay up for the phantom, possible earnings more than a decade down the road, well, good luck," Cramer said.
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