It's not all about the Festival of Speed. We've road tested the new-look Kia Sportage - head to Autocar to see our verdict
And now, with the Sportage’s status as Kia’s best-selling model in the UK, Europe and the wider world assured, comes a fifth-generation version that looks ready to mix things up all over again.
Rather than protecting and subtly evolving the looks of its golden goose, Kia is innovating: using the most powerful sales platform it has to disseminate a new corporate design language that will roll out across its model lines and showing a strategic boldness that only commercial success can grant permission for.
This new design language, entitled ‘Opposites United’, will evidently trade the neat appealing features and lines of Kia’s old philosophy for something even more impactful – but will it be as successful in driving sales?The new Kia Sportage comes with a range of adaptable engines including a brand new plug-in hybrid model with up to 43 miles of electric-only range.
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