Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
Stefano Ricci, a name synonymous with Italian luxury, has once again redefined the boundaries of fashion and exploration with the latest chapter of its extraordinary Explorer Project.
The Explorer Project is a brilliant example of how a brand can go far beyond traditional marketing and create a rich, immersive experience that speaks to the heart of its audience. McCurry, who traveled to Cambodia for the first time in the late 1980s, comments that “it was like going back in time." In Cambodia, the Explorer Project extended beyond the temples to the Kulen Elephant Forest, a sanctuary for elephants retired from labor. McCurry describes photographing these majestic animals as one of the highlights of the mission and a deeply moving experience.
The colors reflect the natural tones of the earth, the vibrant greens of the forests, the ancient greys of the Angkor temples, and the tranquil blues of the Mekong River.
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