Meet the 11 power-player marketing execs who will battle it out in the next phase of the streaming wars
Netflix spent $12.4 billion on marketing in 2020, up from $10 billion in 2018.Amazon Prime Video has been in turnaround mode since former NBC executive Jennifer Salke was brought on to run the studios division in February 2018.
Marine is a VP of Prime Video and oversees marketing for the platform globally while Donkin heads up marketing in the US. Prime Video's first big international release in 2016 snagged the team behind the BBC's "Top Gear" for a global car series called "The Grand Tour." And, last year, Marine oversaw Amazon's big push for the miniseries "Good Omens," a fantasy it coproduced with BBC Studios that was based on a Neil Gaiman and Terry Pratchett novel.
Norge Siste Nytt, Norge Overskrifter
Similar News:Du kan også lese nyheter som ligner på denne som vi har samlet inn fra andre nyhetskilder.
Stock market picks, investing strategy from fund manager Chris Mack - Business InsiderChris Mack's fund has crushed its competition for 15 years. He shares 3 little-known stocks driving his market-beating record, and tells us why he just dumped Amazon.
Les mer »
Netflix is investing in kids content - Business Insider - Business InsiderGreater investment in kids content from Netflix could cause even more young viewers to migrate away from ad-supported environments
Les mer »
Fortune 500 execs share the biggest workplace diversity trends - Business InsiderExecutives from Fortune 500 companies reveal the biggest workplace culture issues businesses will need to address if they want to be more profitable and inclusive
Les mer »
T-Mobile-Sprint merger just cleared its last hurdle - Business Insider - Business InsiderThe formation of New T-Mobile amid a time of flux in the US wireless market will have wide-ranging consequences for the US telecommunications space.
Les mer »
How Netflix's movie and TV show catalogs have changed over time - Business InsiderNetflix's total number of movies has decreased significantly over the last decade, while its TV show catalog keeps growing.
Les mer »
Netflix had some of the best recruiters in 2020 workplace poll: Blind - Business InsiderBlind, an anonymous networking app, surveyed its 3 million users and found that Netflix employees think their recruiters are doing a good job.
Les mer »