Matt Damon Mocked for Starring in Crypto Commercial as Market Crashes

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Matt Damon Mocked for Starring in Crypto Commercial as Market Crashes
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Not the sharpest tool in the shed.

The commercial, titled “Fortune Favors the Brave,” first aired in October and touted the innovative possibilities of digital currency. Shot by Christopher Nolan’s regular cinematographer Wally Pfister, the ad features Damon waxing poetic about the explorers and adventurers of centuries past, implicitly comparing them to today’s cryptocurrency innovators.

The plunge has provoked online mockery at Damon’s commercial. The Intercept journalist Jon Schwarz noted that if you had bought $1000 of a Bitcoin fund when Damon’s crypto ad premiered, you would now have just $476. If you bought $1000 of a bitcoin ETF when Matt Damon's "Fortune Favors the Brave!" crypto ad premiered on October 28 last year, you would now have $554.

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