McDonald's franchise owners push back against the Cardi B and Offset celebrity meal, claiming the rappers go against company values
The promotions have been among the chain's most successful marketing pushes in recent years, the Journal reported.
"Across our marketing, we're focused on putting McDonald's at the center of culture," he said."Artist collabs have helped reignite fans' love for our food and fueled significant business momentum, both for the company and our restaurant owner/operators."In its promotional material for the meal, McDonald's has focused on the celebrity couple and pushed its restaurants as a date-night destination.
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