To celebrate its 25th anniversary last year, Mediapro announced plans to conquer the world
spoke to corporate director Laura Fernández Espeso and chief content officer Javier Mendez about strategy, the international potential, post-Parasite, of non-English-language productions and why, as they go global, they are staying true to their European roots.We’ve managed to situate ourselves as a reference in the production of the best international series, and as an important player in Latin America.
Is Mediapro more interested in co-producing and generating original content than in acquiring and selling rights from third parties?Both are important. Our configuration as the studio since March of 2019 allows us to design projects at every stage of the production value chain, from idea creation to development, conceptualization, production design with the group’s resources, production and postproduction, distribution and marketing of every project.
Mediapro Studio managing partner Jaume Roures has talked about the importance of preserving Europe’s "cultural richness." How is this reflected in your work?Mediapro Studio’s investment in all the creative talent we work with has led us to the creation of a space where storytellers on our continent can work freely. We feel we have that responsibility, and part of our mission at the Studio is to provide opportunities for that talent to develop and triumph.
Norge Siste Nytt, Norge Overskrifter
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